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外研2003课标版《Writing》优质课教案下载
Questions:1. What can you think of when you see or hear the slogans?
2. How can the ad help to promote the products? To arouse students’ interest in ad slogansActivities: 1. Translate from Chinese to English or from English to Chinese.
2. Practice.To help students to acquire the basic technique for slogan translation: communicate ideas3. Guess what the slogans are advertising and find out the features of sentences and meaning.
4. Practice. To encourage students to adopt different language forms to make ad slogans more expressive5. Find something special in the slogans and summarize them.
6. Practice.To stress the use of figure of speech to make ad slogans more creative7.Translation and practice.
To encourage students to interpret ad slogansSummary Summarize the relationship between function and languageTo help students to use concrete language forms to achieve abstract language aimsHomework Commercial ad slogan translationTo check what they’ve learned in this class