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《Reading(1):Advertisements》集体备课教案优质课下载
1. To learn about topics related to advertising.
2. To gain knowledge about the ads, the social effects of advertisements and how to write an advertisement.
3. To learn how to read expository writing.
4. To practise and reinforce integrated skills of listening, speaking, reading and writing.
Teaching important points:
To gain knowledge about the ads, the social effects of advertisements and how to write an advertisement.
Teaching difficult points:
To practise and reinforce integrated skills of listening, speaking, reading and writing.
Teaching procedures:
Step1:Lead in
Get the students to watch two ads, and have a discussion.
Step2:Reading expository writing
1: Reading strategy:
2:Structure of the writing:
Subject paragraph1
Introduction of the subject paragraph2
Supporting details paragraphs3--4
Conclusion paragraph5
Step3 :Careful reading
Task 1: True or false
1. Most people are not aware of how many ads are around them.
2. Advertisements are always meant to promote a product or service.
3. PSAs are only found in newspapers and on TV.
4. PSAs and commercial ads use some of the same methods.
5. Commercial ads can give us valuable information about how to live our lives.