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《Reading(1)：Advertisements》新课标教案优质课下载
1. Enlarge vocabulary and have a better understanding of this topic.
2. Language points and sentence patterns in this unit.
Teaching procedures:
【Self-study】
Task 1. Review the text.
Nowadays, advertisements play1. _________important role in our lives. There 2. _________ (be) so many advertisements that we do not realize how many we see and hear in a day. Advertisements often use words and pictures 3. _________ (persuade) people to buy a product or service, or to believe in an idea.
There are two main 4. _________ (type) of advertisements. One type 5._________ (call) commercial advertisements,6._________ are meant to promote products or service, using persuasive and exciting images. So in this way, some of the ads content may be untrue. We must be aware 7. _________ the skilful methods. The other type is public service advertisements. They also use 8. _________ (attract) pictures and clever language to serve the public. They aim to benefit us and help us lead 9. _________ (good) lives than ever before. We can often learn a lot by 10. _________ (follow) the advice they give.
【Cooperation】
Task2. Key words
1. promote (guess the meaning of promote )
①Advertising companies are always having to think up new ways to promote products.
②The organization aims to promote friendship between nations.
③If I'm not promoted within the next two years, I'm going to change this job.
2. determine (Find out the key phrases )
① The new two-child policy determined her to have another child.
② The police determined to look into the case at once.
③ The police determined on/ upon looking for the missing child at once.
④ I am determined to go to the country for my summer vacation.
⑤ If you have the determination to win the game, you must make full preparations for it
[make sentences by using “determine”]
____________________________________________________________________________________________________________________________________________________________________________
Fill in the blanks
①I determine________(go) to a key university, so I should become a ________ (determine)person.
②If I have the _____________ (determine), I believe I will realize my dream.
3. mean