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模块四 Module IV Modern life《Reading(1)：Advertisements》集体备课教案优质课下载
Help the students to understand the text better.
How to master the structure of the whole text.
Teaching methods:
Ask Ss to do fast-reading and get a general idea of the article.
Ask Ss to do careful-reading and understand the detailed information.
Group discussion.
Teaching Procedures:
Step 1: Lead in
Watch some attractive pictures and lead to the topic - Advertisements
Step 2: Listening
What do ads try to persuade people to do?
What does PSAs stand for?
What do PSAs aim to do?
Which kind of form this article belongs to?
A. news report
B. expository writing(说明文)
C. speech
Step 3 Reading strategy for expository
Tips : Look at the information that follows a _______. The author will follow this information with a _______.
Step 4: Careful reading
(1)Task 1--- Read Para 2 and fill the chart.
Types of Ads Similarities Differences Places foundMethods Purpose Cost CAsNewspapers,
_______ ,
the internet
2._______and