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模块四 Module IV Modern life《Reading(1)：Advertisements》最新教案优质课下载
use reading strategies to read expository writing;
have an appropriate attitude towards advertisements.
II. Teaching methods
Communicative teaching and task-based teaching
III. Teaching procedures:
Step 1: Presentation
Present two main types of advertisements and talk about their aims.
Step 2: Sharing guided reading
Communicating about the definition of advertisements and two main types;
Discussing: How do commercial advertisements use skilful methods?
What do you think of commercial ads?
Analyzing: Speaking of PSAs, how does the writer develop his/her idea?
What do you think of PSAs?
Comparing: Make a comparison between two main types of ads.
Conclusion: What attitudes should we have towards advertisements?
Step 3: Consolidation
Review the format of expository writing and developing methods;
Group work: Being an expert on advertisements
Step 4: Extension:
What makes successful advertisements?
IV. Homework:
Make public service advertisements for Nanjing to welcome the YOG.