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《Reading(1)：Advertisements》新课标教案优质课下载
2. Do you like watching advertisement?
3. What makes a good advertisement?
4. What kinds of advertisements are there?
Commercial VS public service;
Billboard(广告牌)advertising Vehicle(交通工具) advertising Flyer(传单)advertising
II. Learning Objectives(目标)
Hopefully, by the end of the class, you will be able to
1. tell your friends basic knowledge concerning ads in an informative and well-organized way;
2. master reading strategy: reading expository writing (说明文）;
3. Use your ability to make an advertisement yourself.
III. Pre-reading
Ask students to read through Reading strategy, and then fill the blanks.
1. Expository writing is meant to introduce you to basic information on a topic.
2. It usually follows the same basic format（格式）:
1) Introduction of subject
2) Examples and facts (Body)
3) Conclusion
IV. While-reading
1. Skimming for the structure of the passage.
Part 1 (para 1) : We can find advertisements almost wherever we go. Introduction
Part 2 (para 2-4): Some information about ads.
Para2: The definition of ads & main types.
Para3: Commercial ads. Body
Para4: Public service ads.
Part3 (para5): The advice of the writer: We must all use our intelligence and not be a slave to them. Conclusion