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模块四 Module IV Modern life《Reading(2)：Advertisements》优质课教案下载
To improve their reading comprehension skill by learning the key words and phrases.
〖Teaching Key Points & Teaching Difficulties〗
How to improve their reading ability through teaching activities
How to let them gain some insight into advertisements and help them deal with advertisements in their daily life
The usages of some key words
〖Teaching Procedure〗
Step One: Leading-in
T: (Greet the students as usual)In the last lesson we discussed four advertisements and talked about their effects on us. Today we will go on to learn more about ads by reading a passage called Advertisements. Please look at the title and tell me:
What might be talked about in the article?
Ss: … (Any possible answers are acceptable)
(This step is to help them predict the contents of the passage which is of great help to improving their reading comprehension ability)
Step Two: Reading Comprehension
T: Very Good! Now let’s read the article to check whether your prediction is correct ot not. First of all, please open your book to page 2. Go through the questions in part A first and then read the text silently to find the answers to the three questions:
What do ads try to persuade people to do?
What does PSA stand for?
What do PSAs aim to do?
(Remind students to use skimming and scanning skills to focus on and identify the information needed to answer these questions. Let them pay attention to the three subtitles in the passage which can help them find the information they want. )
Ss: … (Encourage them to give their answers in their own words.)
Suggested Answers:
To buy a product service or service, or to believe in an idea.
Public service advertisements
They aim to teach us and help us lead better lives.
T: Wonderful! Since we read the article once, I think you can a general idea of the passage. But if you want to get a better understanding of the article, you should read an article several times. So please look at Part C1 on page 4. Do the true and false exercise.
Part C1:
Most people are not aware of how many ads are around them.