1、本网站免费注册后即可以下载，点击开通VIP会员可无限免费下载！
2、资料一般为word或PPT文档。建议使用IE9以上浏览器或360、谷歌、火狐浏览器浏览本站。
3、有任何下载问题，请联系微信客服。
扫描下方二维码，添加微信客服
译林2003课标版《Reading(2)：Advertisements》最新教案优质课下载
Teaching difficulties:
Advertise, persuade, cheat, fool fall for, comment, be meant to, aim, When it comes to ….
Teaching procedure:
Step 1 Lead-in
Enjoy an impressive advertisement named one day.
Step 2 Review : some information about ads
Advertisements, which often use words and pictures to p_________ people to buy a product or service, or to believe in an idea, play an important part in our lives.
There are two main types of advertisements. One is called c___________ advertisements. Someone has paid for them to advertise a product or service. But they don’t tell people the complete truth, fool or even c______ the costumers. Another one is called PSAs, which use attractive pictures and clever language. They are often placed for f_______ and are m_______ to deal with widespread social concerns, aiming to help us lead better lives.
So when it comes to advertisements, we must use our intelligence and make correct comments.
Step 3 Language points
1. advertisement
Advertise, advertiser, advertising, advertisement
Practice: 1)John works for an _________ agency(广告公司), which designs many _______ _______（商业广告).
2) The company wanted to put an _____________ for their new product, So I wrote an e-mail to the _________to get more information.
2. persuade
persuade sb. to do sth. 说服某人做某事 persuade sb. into / out of doing sth. 说服某人做/不做某事
persuasive adj. 有说服力的；劝诱的，劝说的
Practice: 1）高考链接：If she doesn’t want to go, nothing you can say will ______ her. (2012 全国)
A. persuade B. promise C. invite D. support
2) 这些广告想说服我们购买他们的产品.
________________________________________________
________________________________________________
3. cheat vi. 行骗;作弊
vt. 欺骗;骗取,诈取+ sb. of/out of?sth. 哄骗 + sb. into doing sth.
n. 骗子，欺诈行为