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译林2003课标版《Task(2)： Writing an advertisement： Skills building 3》新课标教案优质课下载
write an advertisement cooperatively and creatively
Teaching important and difficult points:
to help the students know the main features of an advertisement
to cooperate and complete each part of the advertisement together
Teaching Methods:
Communicative teaching approach
Teaching aids:
Multi-media, blackboard
Teaching procedures:
Step1 Greetings and lead-in
Greet the students as usual
Free talk with the students
Step 2 Reading and finding
Read two advertisements
Ask the students to appreciate two popular advertisements and answer the following questions.
What are the two advertisements about? How do you know?
What are the titles of the two ads?
Will you buy the products in the two ads? Why?
Where can we buy the jeans?
Discussion
Discuss the following question with your partners.
“What makes a good advertisement?”
Summary
Conclude the features of an advertisement.
Read the note