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《Lesson 4 Advertisements》教案优质课下载
Help Ss know about ads so that they won’t be cheated by advertisers when shopping. Teaching difficultiesSs may have problems designing their own advertisements; especially choosing the proper words to describe their opinions about products. Teaching methodsTask-based teaching
Communicative method
Group competition and group workTeaching AidsBlackboard and Multi-media
Teaching procedures教学活动
Activities设计意图
Intentions互动模式&时间
IP& timeStep 1
Pre-readingAsk Ss to talk about the gadgets in ads by using some adjectives.
Q: What do you think of these gadgets?Draw Ss’ attention to the topic---Advertisements.And learn some adjectives used to express opinions to prepare for the further study.CW4’Step 2
Fast ReadingTask1: Predict which of the four gadgets on Page14-15 are real.
Task2: Read the ads and fill out the table.Help Ss understand the main idea and search for some useful information about the gadgets from the ads quickly.CW&IW6’Step 3
Careful Reading Task3: Find “opinions” and “facts” in each ad.
Task4: Note down the advantages of each gadget.Help Ss to know how to distinguish opinions from facts in ads by using the Reading Strategies: Facts and opinions.
CW&IW15’Step 4
Post Reading Task5: Discuss how to advertise products as a class.
Task6: Ss work in groups to design their advertisements and have a competition.Help Ss know the layout of writing an ad for a gadget. And the three main factors (logo, slogan, spokesperson) of advertising so that they can design their own ads. GW20’Step5
HomeworkWriting:
Write down your advertisements in the exercise books.