1、本网站免费注册后即可以下载，点击开通VIP会员可无限免费下载！
2、资料一般为word或PPT文档。建议使用IE9以上浏览器或360、谷歌、火狐浏览器浏览本站。
3、有任何下载问题，请联系微信客服。
扫描下方二维码，添加微信客服
北师大2003课标版《Communication Workshop》集体备课教案优质课下载
●write an advertisement. 教学重点1. Help the students understand the feature of the advertisement.
2. Guide the students to discover the pattern as well as the meaning of an advertisement and distinguish the useful information in daily life.
教学过程(Teaching Procedures)
教学步骤课堂活动活动方式Step 1
Lead inTeacher leads the students review the content learnt in last period: facts and opinions in advertisement
Class Work
Step 2
Read & extract the key informationSs complete an information chart about an advertisement of a new product
Ss work in pairs to make clear about the information.
Class Work&
Pair WorkStep 3
Techniques of writing advertisements
1. Teacher guides the students to get clear about the techniques of writing advertisements.
2. Ss try to understand the techniques through some examples.
Class WorkStep 4
Writing:
An advertisement1. Teacher guides Ss to Ss read the Writing Help on Page 90
2. Teacher helps Ss find out the layout of an advertisement
Practice: Ss Describing a product using facts and opinions
Ss observe the given examples and find out some useful linking words.
Practice: Join the given information with some linking words.
Ss write their own’s advertisements in groups.
Ss present their advertisements in groups.
Individual Work&
Class Work