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师梦圆高中英语教材同步北师大版必修4Communication Workshop下载详情
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必修4《Communication Workshop》集体备课教案优质课下载

2.to understand the layout and writing skills of an advertisement.

3.to correctly use linking words and adjectives.

4.to write an advertisement.

Teaching important point: to work out the layout and writing skills.

Teaching difficult point: to write an advertisement for a product.

Skills Focus :Reading , writing and speaking

Teaching Process:

Step1 Lead-in

Activity 1 Students see a video and answer the questions.

1)What is the man doing in the video?

2)How does the dog feel ?

3)Can these dog owners help when their dogs want to go for a walk?

(too tired/busy/old/young)

Step2 Reading task

Activity2 Students read the text and complete the table.

What is it called?K9 Dogwalker

What can you use it for?to exercise your dogWhere can you use it?at home

What is it made of?plasticWhat are its advantages?good quality, attractive, modern,reliable, light, easy and convenient to take on holiday, not expensiveHow much does it cost?£ 39.99Where can you get it?Cantek Products

Step3 Pre-writing (Analyzing based on the advertisement)

Activity 3 Work together with the students to find out the layout and

writing skills the writer uses.

Layout = 1 ﹨ GB3 ① Title = 2 ﹨ GB3 ② The problems and solutions

= 3 ﹨ GB3 ③ The advantages = 4 ﹨ GB3 ④ The price / How you can get it

2)Writing skills

1. Start with questions and then offer solutions