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《Lesson 3 The Advertising Game》优质课教案下载
1.Knowledge objects (语言目标：语音，词汇，语法，功能，话题)
(1)The Ss can master the usage of the new words and expressions.
(2)The Ss can understand the content of the lesson, and use their own words to talk about the function and .influence of ads.
2.Ability objects (技能目标：听，说，读，写)
(1) To develop the Ss’ abilities of reading and speaking.
(2) To guide Ss to extract the relevant information and summarize the main idea.
(3) To improve the student’s reading ability, especially their skimming and scanning ability.
(4) To train the Ss’ abilities of studying by themselves and cooperating .
3.Emotion or moral objects (情感目标：兴趣，自信，合作，爱国，国际视野)
(1)By completing the task, the Ss increase their interest in advertising and set up self-confidence in talking about advertising in our daily life.
(2)Encourage students to describe the design of some original advertisements by cooperating with their group members.
Part 3 the Important and Difficult Points
Based on the requirement of the syllabus.
1. To help students get familiar with the development of advertisements through a series of reading activities.
2. To encourage students to use their own words to talk about the function and .influence of ads.
3. Some students may find it difficult to present their ideas in their own words.
Part 4 Teaching Methods
Communicative Approach(交际教学法)
Task-based Language Teaching (任务教学法)
Total Situational Action (情景教学) a “scene — activity” teaching method , it establishes a real scene and the interaction between the teacher and the Ss. At the same time, CAI (电脑辅助教学) can provide a real situation with its sound and picture, it can develop the Ss creativity in learning English.
Part 5 Teaching Procedure
教学过程： IP=Interactive Pattern; T=Teacher; Ss=Students; CW=Class Work; IW=Individual Work; PW= Pair Work; GW=Group Work
步骤
Steps 教学活动
Activities设计意图