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外研2003课标版《Reading and speaking》精品PPT课件优质课下载
method
阅读理解
Key sentence：首段，末尾，中间
Key words：repeated
Key sentence & main idea of each paragraph
Link words &logical words
Don't we all know a "Happy Meal" when we see one---the famous boxed meal that includes a
hamburger，a kid-sized portion of fries，a drink and so on，served with a toy that's extremely
popular with children who love to collect them？
But collectors of these little toys will soon be in for a surprise．For the book lovers though，there is
some good news．The fast-food company will replace toys with books．However，each of these books
will mainly pass on nutritional messages．
Do you know that the fast-food company has been marketing the boxed kid's meal since 1979？
Happy Meals are extremely popular with kids，especially for its collectible toys，when you consider
that over 1.3 billion of these packages are sold each year! These packages have been very controversial．
Health supporters believe that drawing kids to these meals with toys is a clever way of promoting
unhealthy food choices．They see it as an advertising strategy of "catching its customers young“
---a move that has paid off very well for the fast food company．
Child development experts say that food habits get formed in children by age six and continue
through to their adult life．Fatty and sugary foods such as those served in Happy Meals are believed to
play a big role in growing health problems such as obesity and diabetes．Public health care costs have
gone up and untold amounts of other health problems．In 2010，the State of California tried to ban
toys in Happy Meals．But it was strongly opposed by some as being heavy-handed，and the ban was
thrown out by the government．
While some people believe that the fast-food company，with its large following of children，can