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译林2003课标版《Reading(2)：Advertisements》新课标PPT课件优质课下载
2. Apply the language points into practical use.
.
Deal with large social issues
Yes to life, no to drugs
Knowledge changes life.
Project Hope
希望工程
PSAs or commercial ads?
PSAs or commercial ads?
Brainstorming
advertisements
what
where
how
types
functions
tell the truth?
attitudes
Step I Key words & Phrases
Self-study guidance 1
1.An advertisement uses words and pictures to persuade people to buy a product or service, or to believe in an idea.
2.PSAs are often run for free, and are meant to educate people about health, safety, or any other problem that affects public welfare.
3. PSAs aim to teach us and help us lead better lives.
4. All of these ads are meant to benefit the public, …
5. Even if an ad does not lie …