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译林2003课标版《Task(1): Writing an advertisement: Skills building 1 and 2》新课标PPT课件优质课下载
Question:
If Dove wants to promote a new kind of chocolate, what should be done?
Lead-in
eye-catching ads
attractive slogans
fancy packages
famous people
eye-catching advertisement
fancy packages
attractive slogan and logos
famous people
…
Advertisement
From: Fang Jing
To: Xie Yan Subject(主题): _______________________________________
Date: 25 February
We need to increase sales of our ChocoLoco Bar. As you know, sales of our Snowman ice cream have multiplied after repackaging(重新包装). That is why we are considering designing a new package(包装) for our chocolate bar as well. Our new package must: .......
We must update our package in order to attract today's youth, yet we need to keep some design features/aspects of the existing/old packages to make sure that the ChocoLoco Bar does not look completely different from our company’s other products.
From: Fang Jing
To: Xie Yan Subject(主题): _______________________________________
Date: 25 February
We need to increase sales of our ChocoLoco Bar. As you know, sales of our Snowman ice cream have multiplied after repackaging.(重新包装) That is why we are considering designing a new package for our chocolate bar as well. Our new package must: .......
We must update our package in order to attract today's youth, yet we need to keep some design features/aspects of the existing/old packages to make sure that the ChocoLoco Bar does not look completely different from our company’s other products.
Repackaging of the ChocoLoco bar
FANG JING