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模块四 Module IV Modern life《Project(1)： Developing an ad campaign》精品PPT课件优质课下载
have learnt into practice.
Sedal Shampoo
Everything
is possible!
Enjoy your music,
Enjoy your Sony!
Shoes can fly!
So do your dreams!
Never delete Green
Keep it Forever!
Taiwan,
China!
Cherish your life!
_________ main types of advertisements
commercial ads
PSAs
Revision and lead-in
educate people about health, safety, or any other problem that affects public welfare
promote products or service
An ad campaign ?
Two
公共福利
Q1: What is an ad campaign?
Q2: What media can we employ in an ad campaign?
An ad campaign is a planned programme of