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人教2003课标版《Learning about Language》精品PPT课件优质课下载
目标 靶子
预算
媒体
花费
随意的
服装
at the expense of
以…为代价
educate
appeal to
target
budget
media
expense
casual
garment
1. Complete the summary of the reading passage using words from the text.
Advertisements have become part of our everyday life and so it is important that we ________(教育) ourselves about them to avoid being fooled by them.
Discover useful words and expressions
educate
The aim of advertisements is to persuade people to do something, and so advertisers spend a lot of time deciding what kind of things will ______ to(吸引) their _____ (目标 靶子) group.
appeal
target
The kind of advertisement depends partly on _______(预算) because it costs a lot more money for advertisements
in _______(媒体)